Why We’re Proud to Have Ed in the Pack 

Eddie Smith—known to most as Ed—is a spark with a mission. He joined the Pack because he shares our belief that tradespeople deserve respect, representation, and real support. After years working in AI, software, and insurance, Ed switched paths to become an electrician, bringing his grounded perspective, sharp humour, and passion for improving mental health awareness to the heart of the trade. 

“I joined the pack because I support their mission in helping trades. Being involved in other areas of business I noticed that the trade community were being undervalued and facing hard times. The mission of Jackal to donate to a trade charity to ensure support for tradespeople is inspiring. What’s not to like about any business who’s willing to help the community?” 

Ed saw in Jackal something genuine—a brand doing more than just selling workwear, but looking out for the people who wear it. 

“I started my career about six months ago to become an electrician. After working in AI, software, security and insurance, I knew it was now or never to learn a trade. I wanted a skill for life that could be passed to future generations—many years after my dad told me to learn a trade at college… I’m finally taking his advice. Don’t tell him he was right!” 

A late start, but a powerful one. Ed’s career move proves it’s never too late to follow your instincts and build something solid. 

“Luckily I’ve never been a victim of site banter (yet), but in security I saw a rookie sent to buy tartan paint and a left-handed brush. Another funny one—I shouted ‘BANG!’ behind an engineer working in a London hotel, and he fell off the ladder in shock. No humans were hurt in the fun!” 

A sparky sense of humour and solid prank credentials—Ed fits right in with the Pack spirit

“Probably a tape measure—I need some extra inches but I’m guaranteed to wind up!” 

A perfect mix of honesty and banter, just how we like it. 

“What’s the biggest tip or advice you’d give a trainee or apprentice?” 

Great fuel for trade wisdom and a conversation every apprentice should hear. 

“Such an important topic. Society is changing its views, especially about men talking and opening up, but there’s still a long way to go. We should be educating the public about why tradespeople struggle—like late payments from customers and the knock-on effects. 
Mental health courses, training and advice should all be free if we want real change. I’ve faced plenty of barriers myself and had daily thoughts of suicide leading to dark places, but every time, something or someone helps me reset. That’s the message—open your mind to wanting help and it will find you.” 

Ed’s lived experience shows how vital open conversations and accessible support are—not just for those struggling, but for the whole trade community. 

“Luckily I’ve not had any tools stolen, but working with insurance and trades, I’ve seen how big the issue is. So much is being done behind the scenes, but we need to keep supporting each other, standing together and acting as a community. We can all help by protecting our equipment—prevention is better than cure.” 

For Ed, the best defence is teamwork—looking out for one another and keeping the trade united. 

Why Ed Strengthens The Pack 

Ed Smith brings energy, empathy, and authenticity to the Pack. His passion for learning, his willingness to speak openly about mental health, and his drive to make a difference in the trade make him a stand-out member of the Jackal community. From championing awareness to celebrating good humour on-site, Ed reminds us exactly what Pack Mentality is all about—support, resilience, and purpose.